White Fox is a nicotine-pouch brand made in Sweden by Swedish Smokeless, formerly GN Tobacco Sweden AB. We list three White Fox SKUs.
Owner and corporate context
White Fox is a brand of Swedish Smokeless, which calls it its signature brand, describes it as tobacco-free nicotine pouches and produces it at its factory in Enköping, Sweden. Swedish Smokeless is the company formerly known as GN Tobacco Sweden AB; it renamed itself in 2024 and states that, though Armenian owned, it is founded and based in Sweden (swedishsmokeless.com).
Strategic role in our catalogue
We list three White Fox SKUs. We don't rank White Fox against other brands, and no review of it is published.
Per-can pricing across retailers
Prices are shown on each product page and can change, so we don't quote them here.
Range overview
The three White Fox SKUs we list are All White Portion, Double Mint and Peppered Mint. Our catalogue lists them in the slim format, 20 pouches per can. Swedish Smokeless's brand page doesn't give a strength figure for these SKUs, so we don't state one here. For how strength is labelled (mg/g versus mg per pouch), see our guide "How to choose nicotine pouch strength". For pouch sizes, see "Slim vs mini vs superslim nicotine pouches", and for what a nicotine pouch is, "What are nico pods?".
Strength tiers
The brand owner's labelled tiers and their approximate nicotine reading per can or per pouch. Where a market caps availability at a lower tier than the brand offers, we respect the market rules and do not list above the cap.
| Tier | Approximate strength | Notes |
|---|---|---|
| All three SKUs | Not published on the maker's brand page | Swedish Smokeless's brand page gives no strength figure for All White Portion, Double Mint or Peppered Mint (checked 5 October 2026) |
How we'll review it
No review of White Fox is published yet. Our reviewer programme is planned, not running. When it starts, a review of White Fox will record functional facts such as pouch format, pouches per can, the labelled strength set against what the maker publishes, and build quality, using the method described on our how-we-review page. We will not review taste.
Read the full editorial policy on how we review: the eight dimensions, the planned named-reviewer programme, and why we will not score taste.
Frequently asked
Who makes White Fox?+
Swedish Smokeless (formerly GN Tobacco Sweden AB), at its factory in Enköping, Sweden. The company states that it is Armenian owned and founded and based in Sweden.
Does White Fox contain tobacco?+
No. Swedish Smokeless describes White Fox as tobacco-free nicotine pouches.
What strength is White Fox?+
Swedish Smokeless's brand page doesn't give a strength figure for the three SKUs we list. We'll add one when we can source it from the maker.
What format do you list?+
Our catalogue lists the three White Fox SKUs in the slim format, 20 pouches per can.
Is there a review of White Fox?+
No. No review is published yet. A reviewer programme is planned, and we'll say so on this page when one is published.
